Our Approach & Services
At Field & Form, we operate with the belief that every brand challenge deserves a tailored, integrated approach. Whether your business is at market entry or an established brand with national presence, our strategy and execution is guided by three principles: integration, agility and impact.
We introduce insights into every brief, looking beyond the obvious, creating work that is more strategic, more scaleable and more resonant with audiences.

Social & Digital Strategy
In today’s landscape, social and digital aren’t just channels, they’re where culture is created, conversations unfold and brands come to life. We design strategies that connect across platforms, blending creativity and audience insight to build campaigns that inspire engagement.
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Platform strategy and channel planning
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Content creation and editorial calendars
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Paid media strategy and campaign execution
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Community management and social listening
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Digital campaign development and optimization
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Measurement and reporting

Media Relations
Our media relations approach goes beyond pitching to create meaningful connections with journalists and editors. We focus on building lasting relationships to ensure your brand or product is first to be considered.
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Media list development
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Press release creation and distribution
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Product reviews & industry award submission
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Interview coordination
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Coverage tracking and reporting
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Long-term media relationship cultivation

Influencer & Creator
Influencers and creators shape conversations, set trends and drive cultural relevance. We approach partnerships with strategy first, ensuring every collaboration is both authentic and designed to deliver messaging relevance.
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Influencer identification, vetting and contract negotiation
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Creator strategy and campaign development
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Paid and earned influencer activations
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Product seeding
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Long-term ambassador and advocacy programs
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Measurement and performance tracking.
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Compliance, disclosure and brand safety management

Content Creation & Copywriting
Compelling content is at the heart of every brand story. At Field & Form, we create thoughtful, strategic content that captures attention. Our content and copywriting offering focuses on your brand first, ensuring tone and vision align seamlessly.
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Brand voice development and messaging frameworks
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Website and landing page copy
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Thought leadership and long-form content
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Product, event and travel photography
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Video scripts and multimedia storytelling

Event Management
We design experiences that align with overarching brand goals, engage key audiences and deliver key messages. From intimate activations to large-scale experiential programs, every detail is intentional, ensuring your brand story resonates in both the moment and the long term.
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Event concept development
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Experiential activations and brand immersions
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Venue sourcing and logistics management
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Audience targeting and invitation strategy and response management
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Program design and on-site coordination
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Speaker and talent management
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Sponsorship integration
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Post-event measurement reporting

Celebrity and Talent Engagement
Connecting brands with the celebrities and emerging voices, who bring credibility and influence to your story. From partnership negotiations to campaign integration, authenticity is our goal.
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Talent identification, vetting and negotiation
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Partnership management
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Campaign briefing & messaging training
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Earned and paid event attendance
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Media and PR coordination for interview

Omnichannel Strategy
Uniting shopper, digital, experiential and communications channels, we align brand messaging across touchpoints, ensuring every interaction is purposeful.
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Shopper marketing strategy and retail activation
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Trade marketing and promotional planning
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In-store campaign execution
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Channel-specific messaging and content adaptation
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Optimization across paid, earned, owned, and shared media

